Example

A punk rock band and promoter based north London is very busy and does not have time to keep up the essential, but time consuming job of networking through MySpace.com. This is the web site of choice for bands and musicians of all genres, and it is the way that bands get known and promote themselves.

George logs onto MySpace from the office in Sierra Leone and checks for all members whose birthdays fall on todays date. He sends a birthday greeting and attaches a promo flyer for the bands latest gig.

This work would not be sustainable on a full UK salary of course, but an excellent Sierra Leone salary represents an affordable cost to the UK employer, resulting in a mutually beneficial and sustainable relationship.